By combining innovative media solutions with grassroots community mobilization we empower people to improve their lives. We utilize the range of tools detailed below to achieve lasting impact through our work.
Click on the program service buttons below for a description of the service.
Equal Access produces more than 1,500 hours of broadcast quality radio and television content each year and a range of print and new media content.Chat Shows
Group discussions, interviews and game shows foster candid dialogue and engage audiences with a diversity of perspectives. The chat show format empowers audiences by sparking local conversation and provoking questions from listeners who call-in, write letters, send SMS text messages or e-mail the hosts.Dramas
Vibrant characters within radio and television dramas capture audiences and provide role models for audiences to emulate and listen to for advice, support and links to resources. Audiences learn lessons from characters who they can identify with and who face the same challenges that they confront in their daily lives.Magazine Shows
In-depth insight into pertinent and often sensitive subjects, such as HIV transmission and women’s empowerment, provide audiences with engaging content that challenges assumptions. Magazine shows cover a range of issues from local events to special interest stories.Educational Programs
Our instructional programs equip healthcare workers, teachers and others with insight and practical skills that help them to more effectively perform their jobs. We also document stories and share them with the public to raise awareness and advocate for change.Print
A range of print materials including magazines complement our broadcast media programs and community engagement. Innovative use of graphics targeting those with low levels of print literacy allows our print materials to reach the widest possible audience.Documentaries
Our professional-quality documentaries demonstrate the impact of our programs and highlight local stories in our countries of operation through use of an engaging, informative and accessible visual medium. Our video and film productions are shared with widespread audiences and have been featured in several national and international film festivals.New Media
Use of social media (Facebook, online forums) and mobile platforms such as FrontlineSMS and IVR (interactive voice response) allow us to reach audiences directly wherever they are as well as for them to reach us with their questions and perspectives. Using these tools we gather feedback to ensure our content is responsive as well as to measure impact and help elevate diverse perspectives. Integration of new media ensures interactivity as well as tailored messaging and information in response to user interests and needs.
Equal Access provides a unique range of training and engagement activities to thousands of beneficiaries each year.Community Reporters
Individuals at the community level are trained by Equal Access to gather and produce content for local and national broadcast, putting the power to be heard directly in the hands of local people. This locally generated content is vital to giving a voice to all the community, ensuring diversity in content and perspectives from across the country.Leadership Training
Face-to-face leadership workshops for women leaders, teachers, listening group facilitators and outreach workers empower individuals to be changemakers within their communities. Skills learned through workshops are subsequently reinforced through media programs.Forums & Meetings
Carefully designed to bring together a synergy of participants to achieve insight or the potential for change, our forums and meetings allow groups such as moderate religious leaders, women and minorities to take action to achieve change. The impact of these gatherings is often leveraged by broadcast on local or national media.Listening Clubs
The impact of our media programs is magnified in thousands of communities where self-formed or supported listening groups meet to discuss issues raised in radio programming. Tackling tough challenges – such as reducing domestic violence – these groups discuss the topics presented on the programs within the context of their daily lives and organize collective action to address challenges and foster positive change within their communities.Mobile Theatre
In many cultures educational theatre performed at the community level strikes a unique cord with audiences. Our mobile theatre activities tackle tough social change goals – such as reducing the use of drugs – in even the most challenging settings.Youth-Directed Engagement
Youth-focused activities such as writing, photography and video contests, and sports and recreation competitions unite and constructively engage diverse groups of youth, fostering a sense of belonging and providing a forum for participation and exchange. We encourage youth to develop their own innovative projects and provide training and funding to help future leaders transform their ideas into reality.Media Training
The effective use of the media is a powerful tool for positive social change. Journalists, government officials and average citizens are trained to communicate effectively achieve change through the media using a variety of techniques from behavior change communications to community empowerment media.