Social Norms Change Beyond Direct Beneficiaries: Research and Programmatic Lessons from the Change Starts at Home Trial

This blog by Cari Clark and Gemma Ferguson is one a series of blog posts by the Learning Collaborative to Advance Normative Change to clarify some of the key concepts in social norms work. First published October 31, 2019

A Project of
Nepal, Championing Gender Equality & Women’s Empowerment

Sabina Behague

The Learning Collaborative to Advance Normative Change is a network of experts committed to facilitating collaboration between organizations and individuals working on adolescent and youth norms-shifting interventions. Members are working collectively to build knowledge and tools to promote and guide effective social norm theory, measurement, and practice. To this end, we have developed a series of blogs to clarify some of the key concepts in social norms work.