EAI works exclusively in the northern part of this vast country.
Home to over 53 million people in 19 states, the north has a rich and complex history that includes centuries of conflict and violence between Muslims and Christians and within Muslim sects, all of whom are indigenous to the area. It is also a region of great pride, comprising the Sokoto Caliphate, West Africa’s most powerful pre-colonial state, and a beautiful natural landscape that includes rivers, waterfalls, and mountains.
In 2013, EAI leveraged its extensive CVE work in the African Sahel to implement the first-of-its-kind 24/7 Hausa television channel in Northern Nigeria, AREWA24. That multi-year project enabled local EAI staff to develop deep roots and scale our capacity to produce commercially-viable media rooted in social and behavior change communications. AREWA24 is now an award-winning, locally owned, and independent media company.
In 2016, EAI launched a regional Messaging Hub under the White Dove (Farar Tattabara, in Hausa) brand, to empower the visions and voices of youth and communities to tackle pressing social issues.
EAI continues to expand its network of partners to enable a new generation of change-makers through programs focused on capacity building, leadership training, participatory media, tech for development, government accountability, and gender equality. With strong local branding and a reputation for scaling social and behavior change interventions, EAI continues to innovate and grow in Nigeria.
White Dove (Farar Tattabara) Messaging Hub in Northern Nigeria & Lake Chad Basin
In 2014, EAI launched the first of its kind 24/7 Hausa language television station rooted in peacebuilding and entertainment. The channel amplified the rich culture of the North inspiring millions of viewers to tune in - catapulting it to No.1.
AREWA24: First 24/7 Hausa language satellite television station in N. Nigeria
To strengthen the demand for transparent and accountable governance and amplify the voices of anti-corruption actors, EAI is implementing a multi-component project to improve awareness and dialogue between citizens and the government. 2018-present
Strengthening media support for community accountability
Finding Your Role Model in a Radio Talk Show
With a reach of over 15 million listeners, the three White Dove radio programs are empowering a new generation of role models and informed messengers actively working to improve the lives of their families and communities in Northern Nigeria.
Research & Resources
Assessing conflict drivers and reframing radicalization in Northern Nigeria
Is it possible for radio programs to diverge youth from engaging with violent extremism? According to this research, the White Dove radio programs have proven to provide relevant information that has curbed youth involvement in violent groups.
Nigeria, US State Department
The Way Forward: Assessing the impact of the “White Dove” CVE radio project in Northern Nigeria
Two sides of the same coin? An examination of cognitive and psychosocial pathways leading to empowerment and radicalization
Girl Rising partnership inspires parents to enroll daughters in school
EAI partnered with Girl Rising to localize six compelling stories amplifying all girls' right to education in Northern Nigeria.
Partner with Us
Join us in scaling effective approaches to peacebuilding and gender equality across Northern Nigeria.